The week I started at The VIA Agency I was thrown into the L.L.Bean new business pitch, staying up with the team late every night, sometimes until 2am. A month or two later, we won! I stayed on the team as an art director for over a year, developing the campaign style guide and brand guidelines, art directing on product and digital shoots, concepting TV spots and PR ideas, and developing print, social, and video assets.
Awards:
Gold Award, Be an Outsider Moments, Hatch Awards : Short Form Video Campaign
Gold Award, Sunlight Ink Ad, Hatch Awards : Print / Newspaper
Gold Award, Be an Outsider Campaign, Broderson Awards : Digital Video
Gold Award, The Pitch, Broderson Awards : TV Spot
Silver Award, Be an Outsider Campaign, Broderson Awards : Integrated Marketing Campaign
Silver Award, Sunlight Ink Ad, Broderson Awards : Print
Merit Award, Magic, Hatch Awards : Long Form Video
Merit Award, Be an Outsider Campaign, Hatch Awards : Multi-Platform Campaign
Merit Award, Sunlight Ink Ad, The One Club ADC Advertising Awards : Print / Newspaper, 2018